In 2015, Frog Laida cut off all non-bullfrog dishes and opened its first single-item focus store in Changsha May Day Plaza. This strategic transformation instantly caused the brand to explode: there is no chain bullfrog restaurant in China. They use the twelve-flavored frog pot matrix to perfectly combine bullfrog with the spicy addictive nature of Sichuan and Hunan cuisine. In just a few years, it has expanded more than 500 stores, covering more than 100 cities across the country. The slogan \”Eat frogs and come and come\” is deeply rooted in the hearts of the people.

However, the \”wild game storm\” in 2020 has put the entire industry in a catastrophe. The food delivery platform has completely blocked frog stores, and the regulatory authorities have required the closure of business.在生与死时，青蛙团队昼夜不停地努力，整理历史文件，繁殖连锁证书和测试报告，并最终促进农业和农村事务部正式认可Bullfrog在2020年3月4日成为新的水生综合品。该官方文件不仅拯救了该品牌，而且挽救了整个行业的生存危机。

Falakda knows well that the foundation of the industry lies in the supply chain.他们领导着打破传统餐饮，促进秩序农业的界限，与大型育种者签署年度定价和数量合同，确保农民的合理利润并促进基于订单的生产。到目前为止，该品牌拥有超过1000英亩的繁殖基地，创新地促进了“大米和青蛙共生”模型，减少了农药的使用，并在经济与生态学之间取得了双赢的状况。已经在基地，仓库和商店中建立了三个测试水平，每年投资超过200万个测试成本，并引入了第三方组织，并且食品通行率已提高到98以上。

From the stove to the field, Falcon takes the lead in the process of industrial standardization.在2021年，我们将参加《连锁湘菜紫苏平锅牛蛙》集团标准的制定，促进2023年在2023年发行《牛蛙生产全程质量控制技术规范》的国家级别《牛蛙养殖及加工技术规范》，帮助2024年的《中国渔业协会蛙类产业分会》在2024年发行，并将其当选为第一个疾病的疾病，涵盖了第2025号的疾病，并涵盖了整个标准，既既有”。 allowing the once scattered and extensive industries to become intensive.